![]() ![]() ![]() And anyone who’s gone into an Apple store knows full well that Apple’s customer service and stores represent the gold standard for selling and supporting tech gadgets. Most people have a working understanding of the fact that Apple lost the PC wars to Microsoft, and only nominally understand that when Apple created the iPod and then the iPhone, the company started to go in a new direction. It’s an honest question because to those unfamiliar with Apple, the company’s rise and current dominance in non-PC devices is somewhat puzzling. He also is a fan of Magic the Gathering and soccer.Follow of the more interesting questions I get asked about as an industry analyst who’s followed Apple since 1981 is why Apple is so successful. He is one of the few people who used Google Stadia, which he misses dearly. In his free time, he loves hiking and spending time with his family. When he's not writing, Zach works as an energy consultant. His current daily driver is a Pixel 7, and he writes all his articles on an HP Chromebook x2 12. Even though the rest of his family has switched to iPhones, he could never do it. Zach's first Android phone was a Motorola Droid Turbo 2 he got in 2016 after switching from an iPhone 5S. He holds a Bachelor's in Mechanical Engineering and a Master's in Energy Engineering, giving him unique insight into new renewable energy and battery technologies. Zach loves unique and fun hardware and software features as well as products with a sustainability focus. You'll find him writing how-to guides on these topics, but you may also see him dabble in other content areas from time-to-time. He specializes in Chromebooks, Android smartphones, Android apps, and Google hardware and software products. Zach has been a How-to Writer at Android Police since January 2022. ![]()
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